Start up drug discovery company. From the headline to the tagline and even directing the photographer in Utah over cell phone capturing the sun rays peeking through "The Devil's Eye".
Monthly lifestyle magazines direct to the patient. Each service line is represented. Feature story based upon newest technology or service. Tear out calendar keeps patient engaged. Design directed toward "Avid Partners", family health decision makers sponsored by St. Joseph's/Candler Healthcare System. I developed a monthly editorial calendar, monthly color palette as [...]
Client: Integrated BioChem - Integrated BioChem is an industrial biotechnology company creating a profitable and sustainable business by converting organic waste streams into useful products using natural biological processes. Developed company name Identity: logo, color palette, font style, general appearance Designed collateral materials Designed website Created process and management infographics
KIOTI Tractor — Tractor manufacturer featuring equipment for the farmer and farm-hobbyistChallenge — Grow dealer network in market dominated by other leading manufacturers with high name recognition (i.e., John Deere) Creative Execution — Develop campaign featuring a memorable homonym — “coyote”. Pure Animal theme campaigned across print, broadcast, and collateral Results — Dealer network increased [...]
Automotive, Broadcast Advertising, Brochures, Collateral Materials, Packaging, Print Advertising, VideoMorrow
Audi of America — European car manufacturer Challenge — Grow sales in the face of significant loss in US sales and market share after “unintended acceleration” accidents and litigation Strategy — Equip sales teams to communicate Audi’s commitment to safety and provide support for building on loyalty of current customer base Execution — Dealer “safety” [...]